List on realestate.com.au
Whilst most real estate sites in Australia allow vendors to advertise privately with them, realestate.com.au does not. Only licensed real estate agents can publish properties to their website, and then only in the states or territories in which they are licensed. Until recent years this was a major reason why selling a property privately was not as effective as using an agent.
For Sale By Owner (www.forsalebyowner.com.au) is a licensed estate agent in each and every state and territory in Australia, and by listing your property with them, you will be able to effectively get listed on realestate.com.au FSBO provides a platform where you can create your property advertisement, and this is then multi-loaded to numerous websites including realestate.com.au
The cost of advertising on realestate.com.au through forsalebyowner.com.au is in two parts; 1. The fee to list your property, and 2. The fee to upgrade your listing to feature, highlight or premier should you wish to do so. There is no requirement to upgrade your listing, and whether or not the additional costs are worth it depends on the suburb in which your listing appears. When a given suburb only has a handful of listings, it’s usually not really worth it to pay to upgrade your advertisement.
It’s important to understand that REA does not permit vendor details to be placed in the advertisement, and only the contact details of the listing agent may be displayed. However, with their Phone Code system and automated enquiry processing systems, you will receive the details of each enquiry on your property more or less in real-time. The buyer or tenant will in turn also receive your details.
In addition to this, realestate.com.au has an Acceptable Use Policy which governs properties listed on their portal. This has been put into place to create a level playing field for all agents, but also to ensure that the website presents well and provides the end-user with the best possible experience.